Acquire unprecedented insight with Ruf's Interactive Consumer Profile
. Powered by Ruf’s proven Connex Consumer Targeting
, our menu-driven, graphical intelligence tool allows you to execute big data analysis instantaneously.
- Pose questions about your customers and get immediate answers
- Understand the demographics, media preferences and lifestyle characteristics of your highest performing customer segments
- Find the highest penetrations of your most profitable customers and market areas containing more prospects who look like them
- Develop relevant marketing strategies by understanding the key drivers of your best audience clusters
Whether you’re a skilled analyst or novice marketer, Connex Interactive Consumer Profile’s intuitive, straightforward platform lets you conduct strategic analysis like a pro...
- Modular design lets you expand your system as your needs evolve
- Menu-driven dashboard experience is simple and intuitive
- Platform supports analysis of multiple customer segments and client-specific KPIs
- Out-of-the-box modules can be tailored to your specific needs
- Mapping module provides deep geographic analysis for market-area planning